top of page

Original 1952 Tissot advertisement for the company's first automatic watch.


Tissot boasts a 170 year history, founded in Le Locle, Switzerland in 1853; that same year, the company introduced the world’s first pocket watch with two time zones.  In 1930, Tissot merged with Omega creating SIHH, eventually growing via merger with other watch companies to evolve into Swatch Group today.


In contemporary times, Tissot is an official timekeeper for world championships in cycling, motorcycling, fencing, and ice hockey among other competitive sports to include acting as a sponsor for Formula One car-racing teams Lotus, Renault, and Sauber.  


Dimensions: 10.25 inches wide by 13.5 inches high

1952 Tissot Automatic Watch Advert

    bottom of page