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Original vintage 1950s Omega advertisement for the Omega Geneva mechanical watch, "Omega style-setters for the man who wants a watch that is different"

 

Dimensions: Roughly 10 inches wide by 13.50 inches high.

 

"The Omega Geneva Collection has been specially created for the man who, whilst still demanding a high-precision wrist watch that will last him for many years, has certain individual ideas about its external appearance."

 

In the 1950s, Omega engineers were so confident of the company's watch durability, they attached one to the outside of an aircraft and flew it over the North Pole in 1956.  The Seamaster 300 performed so well, in fact, that Jacques Cousteau’s team used it during experimental dives in 1963 and beyond.

 

First making an appearance in 1963 as part of the Seamaster lineup, the De Ville became its own collection in 1967, occupying the dress watch position within the Omega catalog aimed at a younger clientele.  The De Ville clearly draws inspiration from the Seamaster, but once it became its own line, it developed a unique personality all its own.


Omega was officially founded in 1903, and its watches were the choice of NASA and the first watch on the Moon in 1969.  James Bond has worn it in films since 1995; other famous Omega wearers, past and present, including John F. Kennedy, the UK’s Prince William, George Clooney, and Astronaut Buzz Aldrin – and do we really need to note where Buzz wore his?

 

For the past 70+ years, Omega has produced a staggering array of Seamasters to suit a variety of needs; from solid gold dress watches to solid blocks of stainless steel used for dive watches, from soccer timers to world timers, the Seamaster has seen them all. 

 

While other watch companies have various families to cater to various customers, Omega’s Seamaster is unique in its versatility: at one point or another there has been a Seamaster for just about everyone.

1950s Omega Geneva "For the Man Who Wants a Watch that Is Different" Advert

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